Francine Lacqua keeps the #WomanCrushWednesday ball rolling on from Serpentine CEO, Yana Peel, with her leading lady nomination…

WHO // Isabella Macpherson

CAREER // Producer at PlatformPresents and Strategic Advisor.


"Watching Juliet Stevenson and Iwan Rheon on the set of #FourShortFilm. @isabellamacpherson

WHY // She’s a true force for good. After working in fashion she now gives female directors and writers a stronger voice in film and theatre with PlatformPresents. She also organises the Poetry Gala which raises funds for a Playwright’s Prize!


“Edeline Lee likes to think outside the box of the traditional Fashion Week show...inviting a host of accomplished women across the worlds of art, science, and technology onto the stage. “In this industry we are always talking about women, but rarely do we give them the opportunity to speak,” said Lee of her presentation." @isabellamacpherson

I met her years ago through her partner who works in politics, she had me at “do you know Putin has seen Dr. Strangelove?” I’ve never laughed so hard talking about politics.


Backstage one week ago trying to find the words and nerves to go on stage and articulate how important Gala and I / Platform Presents feels it is to nurture rising star talent, hence launching a new Playwright’s Prize. Also, to thank the 26 actors & performers, and our director, all of whom gave their rare Sunday off to rehearse and recite poems for us." @isabellamacpherson

She has an encyclopedic knowledge about films and is funnier than anyone I know!

Give Isabella a follow over on @isabellamacpherson and watch this space for next week’s #WCW spotlight...


Also on Because Magazine:

+ Get a clutch of the latest styles thanks to this staple handbag...

+ Take a trip down #WCW memory lane, with Mimi Xu...

+ Meet the gadgets to glow up your complexion and propel you firmly into the future…