Because even fashion brands can’t resist putting canines in front of the photographic lens. As FRAME launches their new denim campaign created by the legendary photographer and dog-lover Bruce Weber, we can’t resist but to look back at the best of canine portrayal in fashion campaigns throughout the history. Poodles, greyhounds or maltese – which one is the most fashionable of breeds? We’ll let you to decide.

Maltese by Roxanne Lowitt for Christian Dior autumn/winter 1995

Poodle by Steven Meisel for Versace autumn/winter 2000

Havanese by Steven Meisel for Lanvin autumn/winter 2012

Greyhound by William Wegman for Trussardi spring/summer 2014

Australian Shepherd by Bruce Weber for FRAME Denim in August 2017