Whether evoking the spirit of ‘90s club-kid nostalgia, or – deep breaths everyone – the quintessential ‘dad shoe’, there’s no doubt that chunky, sort-of kind-of ugly (there we said it!) trainers are having their moment.
This season, Balenciaga divided opinion with its Triple S sneaker – XXL and grubby-looking… yet still somehow ridiculously cool; the Fila Disruptors have seen a revival like no other; and brands like Acne Studios, Stella McCartney and Vetements have all been keen to grab a slice of the hulky, bulky trainer pie.
If all that fuss wasn’t enough to make you quake in your kicks, now the Buffalo – once a favourite of the Spice Girls – is back. (Zig-a-zig-ahhhhh!) The brand recently relaunched its platform sneaker at Opening Ceremony stateside, and now Browns have nabbed the exclusive on them on this side of the pond.
OK, with their eye-watering seven-centimetre wedge, they’ll take some backbone to pull off. But no guts no glory, right?! We’re wearing ours with the season’s ubiquitous kick-flare frayed jeans and sugary pink heart-adorned socks (to take the edge off).
Love them or hate them, they'll certainly make an impression – and, once we'd adjusted to the ‘90s fever filling the room, we felt ready and rearing to hit a rave!
Shop the Buffalo platforms and other chunky It trainers below: