We’ve been warming up to summer for what seems like an eternity, caught in the limbo of trans-seasonal wardrobes and discovering practical solutions to unpredictable climes. Now, with June approaching, sun-drenched excursions are finally on the horizon – think adventures on the coasts of Taormina in Sicily, or the picturesque shores of Bahi, Brazil.
However, before you slather on the SPF and board a one-way flight to either destination – both favourites of beachwear designer, Adriana Degreas – let us acquaint you with her hot-to-trot resort and swimwear collections that find themselves in a whole new class of their own. Bain Couture.
Spotlighting retro one and two-piece sets, alongside elegant cover-ups that are playfully emblazoned with tropical prints and paradise motifs, Adriana’s eponymous brand brings Haute Couture to the poolside – and is already making a splash in the wardrobes of those well-travelled individuals whose lives we all want to lead…
That's why, in anticipation of our next holiday (suggestions on a postcard, please), we’re diving in to all things Bain Couture with Adriana, to discover more about her signature ‘moulage’ technique and those oh-so figure-flattering silhouettes of hers.
Your aesthetic seems to be a beautifully vibrant celebration of Brazil! Do you find that your background and heritage often influences your design process?
I have always been very inspired by my Brazilian roots, so designing beachwear is in my nature. Our philosophy is to encompass all things tropical, vibrant and full of life – and that is the embodiment of Brazil with its beautiful landscapes and colours. Birds and illustrations from vintage botany also particularly influence me; I love weaving in those vintage undertones via my cuts and designs.
Bain Couture is a term you’ve coined personally. How would you define that, and why was it right for you?
My intention was to create an innovative concept that would combine swimwear and resortwear with a touch of Haute Couture. Growing up in Brazil, I wanted the Bain Couture concept to offer to women a sophisticated and elegant collection of designs to wear in the tropical climate.
Add to that your signature ‘moulage’ technique that you’ve really made your own... Where did that desire to use contour come from? Could it be due to your background in Industrial Design?
The 'moulage' technique is one I have always used; it allows me to beautifully sculpt swimsuits to empower women’s bodies and curves. Innovative designs, shapes and techniques have always influenced my work, and I do what I do, because I love to empower women. I was also incredibly fortunate to have been introduced to the worlds of fashion and art at a very young age, growing up between my grandfather's fabric factory and my grandmother's vintage and antique shop… It’s in my blood!
If you like Piña Coladas, click here to shop Adriana Degreas.
