You may have come across Georgie Hyatt on your Instagram explore page; her brightly coloured, eye-catching outfits have made her a firm favourite on the grid. Or, maybe it's her industry reputation that makes the name may ring a bell, having worked for trend forecaster WGSN to then co-found ROTARO: the London-based fashion rental platform that champions independent brands as well as a sustainable mindset. However you've come across Georgie, you'll have quickly guessed that her sense of style is worth taking note of. 

A glimpse into the wardrobe of the style stalwart can be found at the ROTARO pop-up on Carnaby Street, where you can try before you hire their selection of RIXO, Jacquemus and House of Sunny (to name a few) pieces. It's also where you can have a personalised styling session with the lady herself. Available to book through Airbnb as one of their experiences, Georgie will share her insider knowledge on how to make more sustainable fashion choices, as well as give personalised outfit suggestions. To further sweeten the experience, all the proceeds raised will be donated to Protect Earth – a reforestation charity which aims to plant as many trees as possible in the UK to help mitigate the climate crisis.

As a taster of what to expect, we asked Georgie to share what she's be reaching for when attending the below events.

The going out out look
"I cannot wait to celebrate! And what better way to celebrate than dressing like a disco ball? I adore this Saks Potts mini shimmer dress as it's an instant feel-good 'fit. It's frivolous and fun, but I'm glad I can return it for someone else to wear after me as it's not something I'd wear frequently. I'd pair it with this cute mini Jacquemus bag, for some lip balm and a tiny snack to keep me going on the dance floor."



Rent the Saks Potts dress here and the Jacquemus bag here.

The guest at a wedding look
"I actually wore this exact outfit to a wedding last weekend and I felt wonderful. It's a statement dress by The Line by K that's made with a gorgeous fabric, but it's not statement enough to upstage the bride"



Rent The Line by K dress here and the Staud bag here.

The day to day look
"Seeing as we're having a rather chilly summer, my everyday look these days involves full body coverage. We have just launched a JW Anderson unisex collection at ROTARO, which I'm really excited about. These JW Anderson jeans are incredible, such an elevated style, and I'd pair it with a plain vest, a Jacquemus mini bag and this loose Jacquemus blazer."



Rent the Jacquemus blazer here, the bag here and the JW Anderson jeans here.

Visit the ROTARO pop-up on 45 Carnaby Street, London, W1F 9PP.


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