Pucker up!

If your beauty routine could use a little more fun, CHANEL Beauty has just the thing. Over 10 years ago, the first CHANEL beauty boutique entered Covent Garden, further being the first of its kind worldwide. And now from the 21st to 30th March, Covent Garden will transform into the Rouge Coco Playground, a lipstick-fuelled pop-up that’s inspired by the Rouge Coco lipstick collection and designed to be as playful as your makeup bag wants to be. 

Located in the East Piazza, Market Building, expect games that bring out your competitive streak, plenty of content ready moments at the Coco Ride, and because no beauty experience is complete without a treat, scoops of Coco Cream Sorbet to enjoy between swipes of lipstick. And in a move that no one saw coming but now seems completely essential, CHANEL is also throwing live skateboard performances into the mix. Yes, professional skateboarders will be landing tricks in the Piazza daily!

For those wanting to take things up a notch, CHANEL is offering one to one beauty sessions with its expert make-up artists, where guests can create their own Rouge Coco inspired look. Alternatively, immersive masterclasses will start in CHANEL’s Covent Garden boutique before leading guests to explore the pop-up, ensuring they leave with all the tips and tricks for achieving that effortlessly polished Parisian glow.

To top it all off, an exclusive customisable lipstick set will be available, featuring a duo of Rouge Coco shades presented with a mini CHANEL lipstick charm that clips onto your handbag. Because why shouldn’t your accessories get in on the fun too?

Entry is free, lipstick lovers are guaranteed, and leaving without a fresh new shade (or three) is highly unlikely. Consider your spring beauty plans sorted.