Sea-salt tousled hair. Sisterhood. A heady dose of joie de vivre. A naughty wink. A carefree attitude. That’s where one sniff of Chloé’s now-classic eau de parfum fragrance lands us, so defined is the Chloé woman and her attitude and smell. Now, as the classic scent turns 10, the French house has reimagined the scent to mark the occasion: Absolu de Parfum. Perfumer Michel Almairac, who composed the original fragrance, worked to intensify the depth of the damascene rose and combine it with velvety vanilla notes and a touch of bohemian patchouli. It’s a free spirited, unexpected scent that leaves you aspiring to live life boldly. 

In the past, Chloë Sevigny, Anja Rubik and Clémence Poésy have all embodied the Chloé woman. The essence of Chloé isn’t built around one woman or type, but is imbued in a free spirited, ebullient attitude that we can all incorporate into our lives. For our newest Scented Diary, joyful women dance through a field of roses set to Oli Jones and Alice Finn's reimagining of Antonio Carlos Jobim's romantic lullaby of “oh where do they go?”. While living in a Chloé state of mind, what could be better than throwing on their tomboyish shearling bomber jacket (3), paired with Current/Elliott’s high rise blue jeans (1) and picking up a copy of Les Liaisons Dangereuses to read at the Café De Flore where you can spend the afternoon imagining you’re Jane Birkin. 

Interested in something other than the Left Bank? Try pairing Simone Rocha’s belted military trench (5) in soft baby pink with Chloé’s classic brown leather drew bag (7) for a modern day Bardot moment – and while you’re at it, try listening to her joyful rendition of Moi Je Joue to get you in the mood for a whirlwind of romantic escapades. With thoughts turned to wild days spent frolicking under the sun, grab a Tom Ford nude lipstick (11) and a billowing white Chloé blouse (9), and find an open top car to drive into the sunset – or a simple metro ticket. Your next adventure is waiting. 

Shop the Chloé Absolu de Parfum from £75 at

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Tags: chloe , fragrance