Can fashion help in creating understanding and mutual respect? We think so. Look at the success that the RED initiative Bono (and Levi's, by the way) led to get fashion companies to devote some of their profit to charities. And now, Levi's takes another tack, collaborating with Adish, an Israeli-Palestinian-owned brand that pairs contemporary silhouettes with traditional Palestinian craft techniques.


This first partnership between the two brands is composed of deadstock Levi's® Chore jackets and Original 501® upcycled through the application of Palestinian Tatreez hand embroidery and Bedouin hand weaving created by communities of women artisans in occupied Palestine and Israel. Adish is committed to "n
aming things truthfully as the first, essential step. We make a point of amplifying the silenced history of the Palestinian people in the region and emphasizing the ties between the ongoing oppression and the traditional craft we aim to preserve." 


Each garment is unique and features patterns reflecting daily life in Palestine: domestic items, farm animals, olive harvest, and life events such as marriage and mourning. Evoking sentimental memories of the smells, flavors, and sounds that inspire the Adish brand. The capsule collection includes four one-of-a-kind gender-neutral products including a re-imagining of Levi's 501  Original jeans.


The Levi's® by Adish collection is available online on Levi.com from today and in-store at Levi's® London Haus at 41 Great Marlborough St. as well as selected wholesalers.

Shop some Levi's classics here below: